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Dealer & Industry Professional Program

We are stoked to get our quality products in the hands of Dealers and Industry Professionals.  This program was created to make the process easier for you, as a dealer or professional, to get industry pricing on product.  Orders will include shipping cost unless they are picked up at our facility in Boulder.

If you work for an affiliated organization (bicycle, outdoor, guide, auto, distributor, examples), the process is simple.  

  • Go to and create a new account.
  • If you are a retailer, bike shop, outdoor store, auto supply or auto dealer,   please check the box for “Dealer”
  • If the product is for personal use, please check the box for “Industry Partner (EP)”  and provide additional information about your organization in the “Role/Position in Industry” section.  
  • Please use your organizations address, phone number, and your email associated with the organization.  If you do not have an email associated with the organization, please explain your role in the “Role/Position in Industry” section.  

We will review your application for a new account usually by next business day.  Depending on the application, we may contact your organization to confirm your role.

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